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How's My Driving?

The road safety scheme demonstrates your company's commitment to road safety, and forms a key part of managing your Occupational Road Risk. We guarantee to reduce your costs, as well as the opportunity to support our road safety projects.
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Why join scheme?

  • Lower insurance premiums
  • Reduced fuel costs
  • Improve brand image
  • Real-time incident reports
  • Bespoke summary reports
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How to report feedback

If you have an observation to make, we’d be happy to hear from you. Simply click here to complete our brief on-line report or call us free on 0800 266 266 any time, day or night.
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Our members say

Alex Hawkins“Lewis Civil Engineering have been using How’s My Driving for a number of years. By displaying the badges on all our vehicles, our personnel are aware that feedback can quickly be given to our company whether negative or positive. The How’s My Driving service helps us be proactive in responding to incidents and to put measures in place to prevent similar incidents happening again.”

Alex Hawkins
Lewis Civil Engineering Ltd

Martin Figg“Since we took the decision to use the How's My Driving scheme on our 30 vehicle fleet we have seen a reduction in complaints or negative comments about our drivers or their driving - from 2 or 3 per month to zero! I can honestly say that the scheme has been very positive for us and all our drivers have fully embraced the concept. Would I recommend using the scheme – absolutely yes.”

Martin Figg
British Red Cross

AJL Roadmarking“How’s My Driving? really helped focus our drivers’ minds on safety.”

Kath Langridge, Contract Manager,
AJL Roadmarking Ltd.

Jon Park“We have used How's My Driving as part of our duty of care policy and it has proved very useful as a management tool.”

Jon Park
C & T Logistics Ltd

Alan Newell“Since joining, maintenance costs on our vehicles have reduced considerably, fuel costs are lower and we have had a few years accident free. We highly recommend joining to any small or large company and have no doubt you will see the benefits like we have.”

Alan Newell. Sonic Windows Limited

Why the scheme works

The idea behind the How’s My Driving? road safety scheme is simple yet effective. The presence of a highly visible yellow and black sticker on the back of each vehicle helps remind the driver to concentrate on their driving style and, through our user friendly report back system, allows managers to identify areas for improvement and pass on complimentary comments to drivers.
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Cycle Safety Sticker

Cycle Badge Scheme How’s My Driving? supported by the Freight Transport Association launched a competition to design a hazard sign warning cyclists of the dangers they face around HGV’s.
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